A Perspective on Location Services, Mobile Entrepreneurship & Startup Life

hyperlocal

The term “hyperlocal” is sometimes used to refer to news or media coverage of community at a very close up grass roots level. The mainstream media is scrambling to grab a control of hyperlocal markets.

citizen journalism

The revolutionary idea that you as a citizen can be journalist and play an active role in creating your own media.

[Source: hyperlocal 101]

A new service called Mogulus allows everyone to create their own broadcast station in a really simple and easy way. You just have to install a webcam and create a Mogulus account. They offer a simple studio interface which guides you in creating interesting broadcast channels, including the possibility to mix in existing video content. A great service that goes against the convention that broadcasting is a complex and expensive thing. It will be interesting to see how they progress and how the citizen journalism will adapt to these new methods. Definitely one step closer to media transparency and the risk that privacy concerns will increase.

They have a well-done Mogulus introduction video on their site that explains the service in an exemplary way.

Maybe in some months/years you can use their service with your mobile phone which increases mobility and makes it mass market capable.

P.S. I am writing my exams in the next three weeks, this means studying, studying, studying. This means Middleware, Internet Technologies, Web-based Information Systems, System Dynamics, Strategic Management, Outsourcing and E-Business. I will see, if this works out as planned.